I bought these frames to keep at my office and home. One is for the displaying photos so that I could view the latest photos of my travel while I'm working. It's pretty easy to drag and drop photos onto the frame once it is connected to my PC. The other is just the Clock View mode which shows a red and white hands. I also like the scheduled "on" and "off" settings, which allow me to save electricity by only having the frame on during my work hours. I love the all-back finish and having the ability to turn off the Sony logo.